A Publicity VA is a virtual assistant who adds the niche “Publicity” to their VA business. It’s basically working to get more press for your clients. It can be as simple as sending out articles and press releases, to providing more complex services such as creating entire media campaigns and pitching the media. It’s effectively promoting a business, a book, a speaker or coaching program, whatever your clients need that will get them more exposure in the media. To be most effective for your clients, a Publicity Virtual Assistant needs to know how to do it right.
Here are 7 common mistakes Virtual Assistants make in doing PR:
Mistake #1: Not getting enough traction with the releases you write.
• Don’t be a one-pitch wonder. Know that PR takes time and if you only write one release and send it out to one or two places, you won’t see results. Plan an aggressive PR campaign.
• Repurpose your material. Your press release can be made into an article, blog posting, added to a media kit, sent to clients, added to your website, newsletter, Twitter, etc. Social bookmark it as well. Get the most exposure you can.
Mistake #2: Your media is not interesting enough.
• Your release or article needs to address an audience problem. It should be attention grabbing, create curiosity and finally it should entice the reader with a strong reason to continue to read further.
• Make it newsworthy. Talk about why this release would benefit your audience. Make sure to provide value and a solution to your reader, and why your expert information will make their business run better or make their life easier.
Mistake # 3: Not using social media.
• It’s important to do as much as you can with all media you send out. Add all media coverage to your blog, site, newsletter, etc. Also, add a share button so that you can share all the media. Ask friends to Digg it, Tweet it, Facebook it, etc.
• Share other articles and press releases that you find on the industry. This also adds to your rankings and expertise. People will want to read what you find interesting.
Mistake #4: Not doing a keyword search analysis and not using the right keywords.
• Before you send out any releases or articles, do an SEO search first; Google Adwords, Word Tracker, etc. Also look for search topics in Twitter.
• Now see how you can incorporate those keywords into your release, title and summary. Even add keywords to image links when possible.
Mistake #5: Not submitting at the appropriate time.
• Timing is critical. You don’t want to be pitching a business lead when the media is experiencing an influx of other news. Pitch during the slow news spells.
• Be familiar with editorial calendars. Publications routinely write on topics months ahead and often talk about the same topics during the same time frames. Also, know the lead times for magazines and other media.
Mistake #6: Pitching in the wrong format.
• Most media will tell you how they want their material to be sent to them, as an email pitch, a completed form or some other method. The most important thing is to know the different methods and submit the release using correct one.
• Follow the accepted guidelines for writing an article or press release: including overall word count, punctuation, newsworthiness, etc. Using improper format can cause your work to be rejected.
Mistake #7: Not checking the status and rankings
• It’s important to know your client’s Google Status as well as Amazon Page Rankings, etc. This allows you to follow results of the media you submit for your client.
• Also, make sure to check stats when submitting articles and press releases. Have the articles been approved recently? How many hits did they get? This tells you whether you want to do more.
Adding publicity as a niche can be exciting and rewarding for a virtual assistant. The key is to learn as much as you can about the field so you can offer top-notch services. Understanding these common mistakes will help you to fine-tune your expertise and allow you to provide your clients with the quality of service they need to promote their business or products.
Diana Ennen and Kelly Poelker are the co-authors of numerous books including Virtual Assistant - The Series: Become a Highly Successful, Sought After VA and accompanying Virtual Assistant - The Series Workbook, and Virtual Assistant - The Series: Working Virtually, A Guide to Working Remotely as an Employee. Stop by their site for complete information on starting your own VA business http://www.vatheseries.com. Article is free to be reprinted as long as the author’s bio remains intact.
Showing posts with label publicity niche. Show all posts
Showing posts with label publicity niche. Show all posts
Friday, March 01, 2013
Virtual Assistants Excel in the Publicity and Marketing Niche
We all realize how Virtual Assistants have revolutionized the way we work today. Most businesses now count on their Virtual Assistant the same as they used to count on their secretaries, only so much more. VAs are a prized and respected part of their client’s team, and unlike secretaries, who often were taken for granted, Virtual Assistants are praised for their professionalism and skills. Most businesses today can’t imagine where they would be without their VA. And as the potential for success in a virtual assistant business continues to explode, so does the need for good Virtual Assistants.
Today’s Virtual Assistants need to take pride in their business and also to learn as much as they can about their niche, which is the specialty they have chosen to specialize in. One niche that I highly recommend is to offer publicity and marketing services to clients. This is an area that is growing in leaps and bounds as more and more authors, businesses, and other professionals realize the need to market their business to get good publicity. A business can expand tremendously when hiring a Virtual Assistant to help them spread the word about their products or services. Also, authors today aren’t aware that once they write a book, that’s when the real work begins. They need to get the word out about their book in order for it to be successful. That’s where a good Publicity Virtual Assistant comes in.
Publicity and marketing is thrilling to say the least. There’s such a great rush when your client gets recognized in national magazines, or a TV station wants to do a segment on them and you helped them achieve this success. Or better yet, when your efforts start resulting in substantial increased sales for them. Clients will not only keep using your services, but also tell others about this new positive addition they have to their business. And best yet, you too get to feel that satisfaction as you are helping them achieve their goals.
One of my most successful tips is learning how to effectively use any publicity that a client receives. When clients get national attention in a magazine, newspaper, or TV Segment, or even on a popular website, it’s important to make sure that everyone is aware of this. A press release should immediately go out to announce their accomplishment. This release should be added to their website and also should go to all their local papers, radio stations, and TV networks. Media loves to highlight a success story of their locals, so make sure you get this out there as soon as you can. And you don’t have to wait for the publicity to happen. If your client lands a major TV segment, you can start sending this press out beforehand in order to get more media for when the event happens. You just want to make sure that the client is fairly confident the segment will air. Also, don’t worry if the segment gets bumped back, that often happens as breaking news takes priority. This can almost be a blessing, as then you get to do more publicity before the airdate.
It’s also important to follow-up with the reporters and let them know how much you appreciate the acceptance of your quotes for an article. When you go the extra step to show them your appreciation, they remember you when the next article comes up and they need help with more expert advice. Many reporters work for multiple magazines so one good ally can lead to lots of media exposure. Always keep your PR hat on. Learn to take any situation and turn it into good press for your clients and your business as well. Stay on top of current events and see if you have anything to offer. Whenever a story hits the press that any of my clients would have a connection to, I’ll send it right away. Having press releases already prepared for clients on their business is always a great help. How do you know about these events? Sign up for Google Alerts under the topics of interest and then whenever a story is written, you can follow-up with your press release or article to the reporter. It works! I also use ProfNet from PRNewswire, which allows me to get daily leads from major news outlets. You can also consider PRLeads.
It’s also important to learn how to write a good press release and article and also where to send those. Make sure that your press releases and articles are newsworthy and also something that interests the readers. When I write a release, I always think would I read this release? Would it interest me? If not, I doubt your target audience would be reading it either. Plus, be careful to sound too promotional. You can easily get your message across without sounding like an ad.
Publicity is a great niche for Virtual Assistants. To learn more stop by my site at www.virtualwordpublishing.com or contact me for a free 10 minute call on PR tips or my free PR Informational Package.
Diana Ennen and Kelly Poelker are the co-authors of numerous books including Virtual Assistant: the Series, Become a Highly Successful, Sought After VA and accompanying Virtual Assistant the Series Workbook, and Virtual Assistant - The Series: Working Virtually, A Guide to Working Remotely as an Employee. For complete information on starting your own VA business stop by http://www.virtualwordpublishing.com and http://www.vatheseries.com. Article is free to be reprinted as long as the author’s bio remains intact.
Today’s Virtual Assistants need to take pride in their business and also to learn as much as they can about their niche, which is the specialty they have chosen to specialize in. One niche that I highly recommend is to offer publicity and marketing services to clients. This is an area that is growing in leaps and bounds as more and more authors, businesses, and other professionals realize the need to market their business to get good publicity. A business can expand tremendously when hiring a Virtual Assistant to help them spread the word about their products or services. Also, authors today aren’t aware that once they write a book, that’s when the real work begins. They need to get the word out about their book in order for it to be successful. That’s where a good Publicity Virtual Assistant comes in.
Publicity and marketing is thrilling to say the least. There’s such a great rush when your client gets recognized in national magazines, or a TV station wants to do a segment on them and you helped them achieve this success. Or better yet, when your efforts start resulting in substantial increased sales for them. Clients will not only keep using your services, but also tell others about this new positive addition they have to their business. And best yet, you too get to feel that satisfaction as you are helping them achieve their goals.
One of my most successful tips is learning how to effectively use any publicity that a client receives. When clients get national attention in a magazine, newspaper, or TV Segment, or even on a popular website, it’s important to make sure that everyone is aware of this. A press release should immediately go out to announce their accomplishment. This release should be added to their website and also should go to all their local papers, radio stations, and TV networks. Media loves to highlight a success story of their locals, so make sure you get this out there as soon as you can. And you don’t have to wait for the publicity to happen. If your client lands a major TV segment, you can start sending this press out beforehand in order to get more media for when the event happens. You just want to make sure that the client is fairly confident the segment will air. Also, don’t worry if the segment gets bumped back, that often happens as breaking news takes priority. This can almost be a blessing, as then you get to do more publicity before the airdate.
It’s also important to follow-up with the reporters and let them know how much you appreciate the acceptance of your quotes for an article. When you go the extra step to show them your appreciation, they remember you when the next article comes up and they need help with more expert advice. Many reporters work for multiple magazines so one good ally can lead to lots of media exposure. Always keep your PR hat on. Learn to take any situation and turn it into good press for your clients and your business as well. Stay on top of current events and see if you have anything to offer. Whenever a story hits the press that any of my clients would have a connection to, I’ll send it right away. Having press releases already prepared for clients on their business is always a great help. How do you know about these events? Sign up for Google Alerts under the topics of interest and then whenever a story is written, you can follow-up with your press release or article to the reporter. It works! I also use ProfNet from PRNewswire, which allows me to get daily leads from major news outlets. You can also consider PRLeads.
It’s also important to learn how to write a good press release and article and also where to send those. Make sure that your press releases and articles are newsworthy and also something that interests the readers. When I write a release, I always think would I read this release? Would it interest me? If not, I doubt your target audience would be reading it either. Plus, be careful to sound too promotional. You can easily get your message across without sounding like an ad.
Publicity is a great niche for Virtual Assistants. To learn more stop by my site at www.virtualwordpublishing.com or contact me for a free 10 minute call on PR tips or my free PR Informational Package.
Diana Ennen and Kelly Poelker are the co-authors of numerous books including Virtual Assistant: the Series, Become a Highly Successful, Sought After VA and accompanying Virtual Assistant the Series Workbook, and Virtual Assistant - The Series: Working Virtually, A Guide to Working Remotely as an Employee. For complete information on starting your own VA business stop by http://www.virtualwordpublishing.com and http://www.vatheseries.com. Article is free to be reprinted as long as the author’s bio remains intact.
Wednesday, July 08, 2009
Publicity Virtual Assistant
I'm a proud Publicity Virtual Assistant. When you type publicity virtual assistant into Google, I'm all over the place. That's GREAT! However, I got to thinking who really types in publicity virtual assistant? Humm .... Dilemma ...
Do you have tips to share on ways to get more attention for those terms ... publicity virtual assistant? Would love to have them.
What's a publicity virtual assistant ... here's my release to explain. Thanks -- Diana Ennen
Book Marketing & Publicity Success Is Achieved with the Right Publicity Virtual Assistant
Margate, FL – (July 2009) Self-publishers and published authors alike often need assistance with the most vital aspect of their book journey, marketing and publicity. Successful authors know that to sell books, you need to do PR. And even more importantly, you need to do a lot of PR. You can’t just put your book on Amazon and send out a press release or two and hope for the masses to come. You need do an aggressive marketing campaign and get out there and promote your hard work. Fortunately, with the help of a Publicity Virtual Assistant it has never been easier.
Publicity Virtual Assistants are virtual assistants who specialize in publicity and marketing. Publicity Virtual Assistants utilize all their expert talents and superb writing abilities for book marketing and promotions, thereby helping authors achieve the success they deserve by providing extensive marketing solutions, innovative publicity campaigns, proofing and editing capabilities, extensive research, administrative support, and so much more.
Diana Ennen, author of Virtual Assistant the Series: Become a Highly Successful Sought After VA states, “Today’s Internet has opened the doors to successful book marketing by Publicity Virtual Assistants. Being able to send press releases and articles to a targeted group is priceless and knowing how to effectively research to find that group is even more beneficial. The virtual assistant is already well versed on the Internet and well aware of how to find the right connections. Plus, with the increase in social networking, the virtual assistant is able to make their client known in the right places. It’s a matter of knowing what to do and where to do it that sets us apart.”
Publicity virtual assistants are especially beneficial for those many first-time authors who are overwhelmed with the publishing process. By partnering with a Publicity Virtual Assistant, the stress of having to know it all is drastically reduced and the author can rely on their PVA to take over and implement much of the publicity campaign.
If you are in need of a Publicity Virtual Assistant, stop by today at http://www.virtualwordpublishing.com for additional information. Also, if you are interested in learning more about becoming a publicity virtual assistant, contact Ennen directly at diana@virtualwordpublishing.com. Ennen will be speaking this July in the 2009 VAvirtuosos Seminar Series http://tinyurl.com/
Do you have tips to share on ways to get more attention for those terms ... publicity virtual assistant? Would love to have them.
What's a publicity virtual assistant ... here's my release to explain. Thanks -- Diana Ennen
Book Marketing & Publicity Success Is Achieved with the Right Publicity Virtual Assistant
Margate, FL – (July 2009) Self-publishers and published authors alike often need assistance with the most vital aspect of their book journey, marketing and publicity. Successful authors know that to sell books, you need to do PR. And even more importantly, you need to do a lot of PR. You can’t just put your book on Amazon and send out a press release or two and hope for the masses to come. You need do an aggressive marketing campaign and get out there and promote your hard work. Fortunately, with the help of a Publicity Virtual Assistant it has never been easier.
Publicity Virtual Assistants are virtual assistants who specialize in publicity and marketing. Publicity Virtual Assistants utilize all their expert talents and superb writing abilities for book marketing and promotions, thereby helping authors achieve the success they deserve by providing extensive marketing solutions, innovative publicity campaigns, proofing and editing capabilities, extensive research, administrative support, and so much more.
Diana Ennen, author of Virtual Assistant the Series: Become a Highly Successful Sought After VA states, “Today’s Internet has opened the doors to successful book marketing by Publicity Virtual Assistants. Being able to send press releases and articles to a targeted group is priceless and knowing how to effectively research to find that group is even more beneficial. The virtual assistant is already well versed on the Internet and well aware of how to find the right connections. Plus, with the increase in social networking, the virtual assistant is able to make their client known in the right places. It’s a matter of knowing what to do and where to do it that sets us apart.”
Publicity virtual assistants are especially beneficial for those many first-time authors who are overwhelmed with the publishing process. By partnering with a Publicity Virtual Assistant, the stress of having to know it all is drastically reduced and the author can rely on their PVA to take over and implement much of the publicity campaign.
If you are in need of a Publicity Virtual Assistant, stop by today at http://www.virtualwordpublishing.com for additional information. Also, if you are interested in learning more about becoming a publicity virtual assistant, contact Ennen directly at diana@virtualwordpublishing.com. Ennen will be speaking this July in the 2009 VAvirtuosos Seminar Series http://tinyurl.com/
Sunday, March 16, 2008
Virtual Assistants Excel in the Publicity and Marketing Niche
We all realize how Virtual Assistants have revolutionized the way we work today. Most businesses now count on their Virtual Assistant the same as they used to count on their secretaries, only so much more. VAs are a prized and respected part of their client’s team, and unlike secretaries, who often were taken for granted, Virtual Assistants are praised for their professionalism and skills. Most businesses today can’t imagine where they would be without their VA. And as the potential for success in a virtual assistant business continues to explode, so does the need for good Virtual Assistants.
Today’s Virtual Assistants need to take pride in their business and also to learn as much as they can about their niche, which is the specialty they have chosen to specialize in. One niche that I highly recommend is to offer publicity and marketing services to clients. This is an area that is growing in leaps and bounds as more and more authors, businesses, and other professionals realize the need to market their business to get good publicity. A business can expand tremendously when hiring a Virtual Assistant to help them spread the word about their products or services. Also, authors today aren’t aware that once they write a book, that’s when the real work begins. They need to get the word out about their book in order for it to be successful. That’s where a good Publicity Virtual Assistant comes in.
Publicity and marketing is thrilling to say the least. There’s such a great rush when your client gets recognized in national magazines, or a TV station wants to do a segment on them and you helped them achieve this success. Or better yet, when your efforts start resulting in substantial increased sales for them. Clients will not only keep using your services, but also tell others about this new positive addition they have to their business. And best yet, you too get to feel that satisfaction as you are helping them achieve their goals.
One of my most successful tips is learning how to effectively use any publicity that a client receives. When clients get national attention in a magazine, newspaper, or TV Segment, or even on a popular website, it’s important to make sure that everyone is aware of this. A press release should immediately go out to announce their accomplishment. This release should be added to their website and also should go to all their local papers, radio stations, and TV networks. Media loves to highlight a success story of their locals, so make sure you get this out there as soon as you can. And you don’t have to wait for the publicity to happen. If your client lands a major TV segment, you can start sending this press out beforehand in order to get more media for when the event happens. You just want to make sure that the client is fairly confident the segment will air. Also, don’t worry if the segment gets bumped back, that often happens as breaking news takes priority. This can almost be a blessing, as then you get to do more publicity before the airdate.
It’s also important to follow-up with the reporters and let them know how much you appreciate the acceptance of your quotes for an article. When you go the extra step to show them your appreciation, they remember you when the next article comes up and they need help with more expert advice. Many reporters work for multiple magazines so one good ally can lead to lots of media exposure. Always keep your PR hat on. Learn to take any situation and turn it into good press for your clients and your business as well. Stay on top of current events and see if you have anything to offer. Whenever a story hits the press that any of my clients would have a connection to, I’ll send it right away. Having press releases already prepared for clients on their business is always a great help. How do you know about these events? Sign up for Google Alerts under the topics of interest and then whenever a story is written, you can follow-up with your press release or article to the reporter. It works! I also use ProfNet from PRNewswire, which allows me to get daily leads from major news outlets. You can also consider PRLeads.
It’s also important to learn how to write a good press release and article and also where to send those. Make sure that your press releases and articles are newsworthy and also something that interests the readers. When I write a release, I always think would I read this release? Would it interest me? If not, I doubt your target audience would be reading it either. Plus, be careful to sound too promotional. You can easily get your message across without sounding like an ad.
Publicity is a great niche for Virtual Assistants. To learn more stop by my site at www.virtualwordpublishing.com or contact me for a free 10 minute call on PR tips or my free PR Informational Package.
**
Diana Ennen is the author of numerous books including Virtual Assistant - The Series, Become a Highly Successful, Sought After VA and accompanying Workbook; Corel Word Perfect Office Ready, Virtual Assistant Solution Pack, and Words From Home, Start, Run and Profit from a Home-Based Word Processing Business. She specializes in publicity and book marketing and is president of Virtual Word Publishing http://www.virtualwordpublishing.com and http://www.virtualassistantstartups.com. Stop by our site for free booklets and reports on business startups.
Today’s Virtual Assistants need to take pride in their business and also to learn as much as they can about their niche, which is the specialty they have chosen to specialize in. One niche that I highly recommend is to offer publicity and marketing services to clients. This is an area that is growing in leaps and bounds as more and more authors, businesses, and other professionals realize the need to market their business to get good publicity. A business can expand tremendously when hiring a Virtual Assistant to help them spread the word about their products or services. Also, authors today aren’t aware that once they write a book, that’s when the real work begins. They need to get the word out about their book in order for it to be successful. That’s where a good Publicity Virtual Assistant comes in.
Publicity and marketing is thrilling to say the least. There’s such a great rush when your client gets recognized in national magazines, or a TV station wants to do a segment on them and you helped them achieve this success. Or better yet, when your efforts start resulting in substantial increased sales for them. Clients will not only keep using your services, but also tell others about this new positive addition they have to their business. And best yet, you too get to feel that satisfaction as you are helping them achieve their goals.
One of my most successful tips is learning how to effectively use any publicity that a client receives. When clients get national attention in a magazine, newspaper, or TV Segment, or even on a popular website, it’s important to make sure that everyone is aware of this. A press release should immediately go out to announce their accomplishment. This release should be added to their website and also should go to all their local papers, radio stations, and TV networks. Media loves to highlight a success story of their locals, so make sure you get this out there as soon as you can. And you don’t have to wait for the publicity to happen. If your client lands a major TV segment, you can start sending this press out beforehand in order to get more media for when the event happens. You just want to make sure that the client is fairly confident the segment will air. Also, don’t worry if the segment gets bumped back, that often happens as breaking news takes priority. This can almost be a blessing, as then you get to do more publicity before the airdate.
It’s also important to follow-up with the reporters and let them know how much you appreciate the acceptance of your quotes for an article. When you go the extra step to show them your appreciation, they remember you when the next article comes up and they need help with more expert advice. Many reporters work for multiple magazines so one good ally can lead to lots of media exposure. Always keep your PR hat on. Learn to take any situation and turn it into good press for your clients and your business as well. Stay on top of current events and see if you have anything to offer. Whenever a story hits the press that any of my clients would have a connection to, I’ll send it right away. Having press releases already prepared for clients on their business is always a great help. How do you know about these events? Sign up for Google Alerts under the topics of interest and then whenever a story is written, you can follow-up with your press release or article to the reporter. It works! I also use ProfNet from PRNewswire, which allows me to get daily leads from major news outlets. You can also consider PRLeads.
It’s also important to learn how to write a good press release and article and also where to send those. Make sure that your press releases and articles are newsworthy and also something that interests the readers. When I write a release, I always think would I read this release? Would it interest me? If not, I doubt your target audience would be reading it either. Plus, be careful to sound too promotional. You can easily get your message across without sounding like an ad.
Publicity is a great niche for Virtual Assistants. To learn more stop by my site at www.virtualwordpublishing.com or contact me for a free 10 minute call on PR tips or my free PR Informational Package.
**
Diana Ennen is the author of numerous books including Virtual Assistant - The Series, Become a Highly Successful, Sought After VA and accompanying Workbook; Corel Word Perfect Office Ready, Virtual Assistant Solution Pack, and Words From Home, Start, Run and Profit from a Home-Based Word Processing Business. She specializes in publicity and book marketing and is president of Virtual Word Publishing http://www.virtualwordpublishing.com and http://www.virtualassistantstartups.com. Stop by our site for free booklets and reports on business startups.
Wednesday, May 30, 2007
Publicity Hound University New Class
Hi everyone!
I'm very excited to be a part of Joan Stewart's, (THE PUBLICITY HOUND) new class. It's going to be awsome for any Virtual Assistants, Interns, or others who want to learn more about publicity or specializing in publicity if you are a virtual assistant.
Here's some details from Joan. Any questions, please post here or e-mail me at diana@virtualwordpublishing.com
Publicity Hound University will teach assistants, virtual assistants and interns how to help their bosses or clients with publicity. It will be held June 11-15.
Registration is $497.
Your assistant can do so much more!
Wouldn't life be a lot easier if you could work with an assistant who is fully trained on how to handle most of the day-to-day tasks of your publicity campaign? If you already have an assistant who does little more than administrative chores, it's time to turn your assistant into someone who can assume many of the duties of promoting your product, service, cause or issue.
Publicity expert Joan Stewart will train assistants, virtual assistants and interns June 11-15, via a series of teleseminars.
Joan has recruited her own army of guest experts to join her on the calls. They will be teaching assistants how to research media outlets, ghostwrite articles and post them to online article directories, use reprints multiple ways, update print and online media kits, find bloggers who can write about you, find podcasters who can feature you on their podcasts, use editorial
calendars, form valuable relationships with journalists, and write press releases not
only for journalists, but for the search engines.
I will be presenting with Joan as well and look forward to meeting everyone. For additional information,
http://www.marketerschoice.com/app/?Clk=1980221
I'm very excited to be a part of Joan Stewart's, (THE PUBLICITY HOUND) new class. It's going to be awsome for any Virtual Assistants, Interns, or others who want to learn more about publicity or specializing in publicity if you are a virtual assistant.
Here's some details from Joan. Any questions, please post here or e-mail me at diana@virtualwordpublishing.com
Publicity Hound University will teach assistants, virtual assistants and interns how to help their bosses or clients with publicity. It will be held June 11-15.
Registration is $497.
Your assistant can do so much more!
Wouldn't life be a lot easier if you could work with an assistant who is fully trained on how to handle most of the day-to-day tasks of your publicity campaign? If you already have an assistant who does little more than administrative chores, it's time to turn your assistant into someone who can assume many of the duties of promoting your product, service, cause or issue.
Publicity expert Joan Stewart will train assistants, virtual assistants and interns June 11-15, via a series of teleseminars.
Joan has recruited her own army of guest experts to join her on the calls. They will be teaching assistants how to research media outlets, ghostwrite articles and post them to online article directories, use reprints multiple ways, update print and online media kits, find bloggers who can write about you, find podcasters who can feature you on their podcasts, use editorial
calendars, form valuable relationships with journalists, and write press releases not
only for journalists, but for the search engines.
I will be presenting with Joan as well and look forward to meeting everyone. For additional information,
http://www.marketerschoice.com/app/?Clk=1980221
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