Thursday, June 19, 2008

Actress Gets Opportunity to Speak Out for Hospital Rights - Will They Listen

Our Client, Alicia Cole, is getting the unique opportunity to speak next week against hospital infections and make a difference. We hope you support her!

FOR IMMEDIATE RELEASE:
Contact:
Alicia Cole
www.AliciaCole.com
mizcole2@aol.com

Actress Gets Opportunity to Speak Out For Hospital Rights – Will They Listen?

Sherman Oaks, California (June, 2008) Actress and Patient Safety Advocate, Alicia Cole will be bringing her awareness campaign to Sacramento as two important hospital infection bills are making their way through the California legislature. Senate Bill 158 sponsored by Sen. Dean Florez and SB 1058 sponsored by Sen. Elaine Alquist.

Cole, who is the survivor of a near fatal case of hospital acquired Necrotizing Fasciitis and Sepsis following a routine procedure is slated to address the Assembly Health Committee during a June 24th hearing.

The CDC estimates that approximately 100,000 patients die each year from hospital infections they receive while being treated for something else. In the State of California, the Public Health department recorded 240,000 hospital acquired infections last year at a cost of over 3.1 billion dollars to the state. This is the awareness that Cole wants to bring to light.

Cole’s plight began on Aug. 15, 2006 after entering a top-rated San Francisco Valley hospital for a routine procedure. “I could never have dreamed that my two-day hospital stay would turn into two months and nearly cost me my life,” says Cole. Necrotizing Fasciitis (also known as flesh-eating disease) is a bacterial infection that rapidly breaks down soft tissue and fascia surrounding the muscles. It can cause death in as little as 12 to 24 hours. In order to contract the bacteria, it needs to be introduced into the body, which can often occur through complications from surgery or infections from hospitals.

Cole now advocates nationally for better infection prevention safety standards and requiring hospitals to make public their infection and death rates. “Consumers have a right to know if there is an infection problem at their hospital. When we choose a restaurant it is not just based on reputation, but by the letter grade for cleanliness in the window. We should be able to make the same informed decisions about our healthcare.”

Both SB158 and SB1058 would require public reporting of hospital acquired infection rates, as well as, screening for the ‘superbug’ MRSA and improved hospital cleaning practices. California currently lags behind 22 other states which have laws requiring public reporting.

Cole, who is still healing and undergoing daily hyperbaric oxygen treatments, is urging fellow survivors and family members of victims to contact their legislators and ask them to support these bills.

“We are so close to making a difference and saving lives,” says Cole. “We owe it to those who did not survive to do better.”

Go to www.aliciacole.com for more information. Alicia Cole can be contacted at mizcole2@aol.com. You can make a difference. Email Cole and she’ll show you how.

Tim Russert Tribute - A Job Well Done

I believe I was touched more this week than most by the news events and losing my friend Tim Russert. No, he didn't know me. But I sure knew him. I respected his values for family, friends, and more important he was one of the "Good guys."

Yesterday's tribute was absolutely beautiful, remarkable. It gave me the peace I needed. They say that afterwards two rainbows could be seen there and I knew it was his final good bye. And it was perfect just like the day. I thank NBC for doing what they did.

My only hope is that I can be even somewhat of a parent as he was. Even half of a friend that he was. And in business, just to earn some of the respect that he did.

Tomorrow I get to see my college son who graduated. I hope to tell him again how proud I am. In seeing Luke, I realized that it's just as important the values you give your kids.

Anyway. Back to work. Thanks for listening to the more personal side of my blog.

Diana Ennen

Friday, June 13, 2008

My Blogs at Half-Staf/We bid you farewell Tim Russert

A sad day indeed. We morn the loss of our beloved Tim Russert. One of the good guys. One of the journalist that you wanted to see because he didn't dig for the dirt and the bad in people, but just the opposite, he'd go out of his way to find the good. He was friendly and warm and the type of PR leader you strived to be.

Like most Americans I felt I knew him personally. I'm not sure how. It's probably because if I was switching through the stations and I saw him on, I'd stop and listen to what he'd have to say. He cared.

When my husband came home today his first words were, did you hear about your friend. I was almost taken back, because he realized the dept of how I felt. I did feel I lost a friend.

My son graduated college this year too. I felt that same pride.

As a publicist, I feel such a professional loss. It was great to have someone like him to look up to.

I just wish his family my best. -- Diana

Thursday, June 12, 2008

Small Firms Stung By Late Payers

The Buffalo News recently ran a story about how the economy and late payments are hurting small businesses. In the article, it states….

“Diana Ennen, owner of Virtual Word Publishing, a publicity firm based in Margate, Fla., said she first started seeing a slowdown in payments about six months ago.

“In the last four months, it’s gotten really bad, and almost at a critical point,” she said.

Ennen’s late payers tend to be people who work as independent contractors for companies which, because of the uncertain economy, suddenly decide to end the relationship. The independent contractor isn’t getting paid anymore, and in turn is having a hard time paying Ennen.

When clients are behind, Ennen said she’s careful about how much new work she’ll do for them.

“I try not to get too far in advance, and I have to see some payment,” she said. “You can’t do a lot of work now and hope the payment will be there.”

Click here to read the full article

Friday, June 06, 2008

Sell Real Estate Without Selling Your Soul

For Immediate Release

Contact
Jennifer Allan
http://www.sellwithsoul.com
jennifer@jenniferallan.net
Phone 720-536-5908

Sell Real Estate Without Selling Your Soul - Newly Released Book Shows You How

Denver, Colorado (May, 2008) Even in so-called “boom” markets, rookie real estate agents almost always find their new careers to be harder than anticipated, but today, even experienced agents are failing in record numbers. Statistics quote figures ranging from 70% to 95% dropout rate for first‑year agents and it’s common knowledge in the industry that only a small percentage of the licensed agents are making enough money to live on.

Why is the failure rate so high? Is it a matter of unrealistic expectations? Maybe. A lack of enthusiasm? Probably. A lack of support and training? Definitely.

What agents need is good solid training on how to competently sell real estate and Jennifer Allan’s book Sell with Soul offers just that. The second edition of Sell with Soul (ISBN #978-0-9816727-0-0) will be released in early summer of 2008 and has been updated to reflect the realities of today’s more challenging real estate marketplace. The book takes on the tough issues of survival in a slowing housing market and provides a blueprint for success to help new agents navigate the critical first year and beyond. Sell with Soul comes complete with checklists to help agents keep on top of listings and contracts, step-by-step guidelines for building a thriving real estate practice as well as anecdotal examples of real world real estate dilemmas and solutions to them.

Yet the book is so much more than a rookie survival guide. The author, Jennifer Allan, discusses such touchy subjects as commission discounting (she’s all for it), buyer agency (don’t push it), prospecting at open houses (do so with caution) and generating bidding wars (it’s your duty). Practical advice is offered on everything from building a loyal client base to marketing listings to negotiating inspections and even handling pricing objections.

Allan writes regularly for Realty Times and other online newsletters, and is one of the industry’s most popular bloggers. She began her writing career after 10 years as a successful real estate agent in Denver, Colorado earning top producer status in her office from 1999 to 2003, among other honors. She founded her own real estate company in 2004 and currently divides her time between her two careers of real estate sales and writing, speaking and training.

Pre-order a numbered, autographed paperback copy of Sell with Soul and receive a special edition eBook version of the book upon receipt. Just visit Allan’s site at http://www.sellwithsoul.com for details and instructions. While there, sign up for one of Allan’s free newsletters for tips on successfully selling real estate -- without selling your soul.

Wednesday, June 04, 2008

Blog Talk Radio - Mompreneur Founder Interviewed & It Rocked

Tuesday on our weekly radio show, MomCast Live, Jill Hart and I were honored to interview the founder of Mompreneursonline.com and author of numerous books on starting a home-based business, Ellen Parlapiano. It rocked!! For the first time too, we were on the front page of Blog Talk Radio. YES!!

I've known Ellen for years and am totally addicted to her site. It is truly my biggest guilty pleasure in working at home. I get to chat with others who are absolutely going places and we get down and dirty on how to survive and thrive in our home-based businesses. But listening to Ellen herself was beyond words. I hope you all take a few minutes and listen to the archives. It will be so beneficial for your business. http://www.blogtalkradio.com/stations/bc/momcast and don't forget to get her books if you haven't already! Mompreneurs Online: Using the Internet to Build Work at Home Success!

Here are just a few of the tips she gave:

1) Passion -- Find that business you are passionate about and learn all you can to succeed. Network with like-minded entrepreneurs.
2) Network locally and online. It pays to get dressed up and get out in your community to those networking events. Clients benefit from seeing your personality and that can not only mean more work, but a better understanding of the work you are doing.
3) Pitch magazines correctly. Ellen is a full-time freelance writer. She states when pitching national magazines know their time frames. Now is the time to be thinking Christmas. At Christmas be thinking Mother's Day. Pitch to the right editor. Take the time to know who to send to.
4) This was really good ... she states, it's okay to follow-up with reporters. However, be mindful of their time and their schedule and don't follow-up too much. She stated it was good to call. Her point was with emails, it's often so easy for them just to hit the "delete" key.

Some of the greatest parts of the show was the personal stories she gave in working at home. So many of us could relate to them. The red water balloon during an important interview is definitely the best. Go ahead and go to her forum www.mompreneursonline.com and see if you can get her to tell you that story. It's worth it! It will brighten any day.

There is so much more.

Thanks Ellen for a fabulous interview. If you'd like to be on our show, email me at Diana@virtualwordpublishing.com

Diana Ennen
Virtual Word Publishing
www.virtualwordpublishing.com